Optima and Soul Lead Sales; All-New 2016 Sorento CUV Now in Showrooms
Kia Motors America (KMA) today reported record March sales of 58,771 vehicles, up 7.3 percent over the same period last year.
Kia’s best-ever first quarter performance was led by the U.S.-built* Optima midsize sedan, iconic Soul, and the all-new 2016 Sorento with 15,485, 12,731 and 10,842 units sold, respectively, while the all-new Sedona continued its sales momentum.
“Our record-setting performance in March contributed to the company’s best-ever first quarter and despite difficult weather in some parts of the country, significant consumer traffic and the popularity of key vehicles like the Optima, Soul and all-new Sorento propelled Kia sales,” said Michael Sprague, executive vice president, sales & marketing, KMA.
“Today at the New York International Auto Show, the company will continue to enhance its product lineup with the global debut of the all-new, passionately designed and obsessively crafted 2016 Optima, which is scheduled to arrive in showrooms later this year.”
MONTH OF MARCH | YEAR-TO-DATE | |||
Model | 2015 | 2014 | 2015 | 2014 |
Rio | 2,483 | 3,571 | 5,998 | 9,566 |
Forte | 7,537 | 7,048 | 19,508 | 17,285 |
Optima | 15,485 | 16,310 | 36,463 | 37,515 |
Cadenza | 783 | 868 | 1,806 | 2,495 |
K900 | 88 | 105 | 269 | 105 |
Sportage | 5,184 | 3,571 | 11,645 | 8,827 |
Sorento | 10,842 | 8,671 | 26,903 | 23,006 |
Sedona | 3,638 | 641 | 7,670 | 1,539 |
Soul | 12,731 | 13,992 | 30,838 | 32,668 |
Total | 58,771 | 54,777 | 141,100 | 133,006 |
